Elevating business standards across the state with cutting-edge warranty technology and complete damage protection
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Earn more on every transaction without any spend
Upto 14% higher Average Order Value and 16.5% better retention
SureBright has been an absolute game-changer for our business. When we transitioned from our previous warranty provider, we weren't just looking for a replacement, we needed a true partner. SureBright delivered and then some. From day one, their team has been nothing short of fantastic, responsive, professional, and genuinely invested in our success. One of the most impressive results we've seen is the dramatic increase in our warranty attachment rate, which now consistently hovers around 40–50%. That's not just a boost in numbers, it's a clear reflection of how well SureBright has positioned their offering and how much our customers trust the coverage.
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The leadership team at SureBright has been amazing to work with. They've streamlined every aspect of our product protection offering—from setup to the post-purchase experience—making it seamless for both our team and our customers. We're thrilled to report a 25% attach rate, which has far exceeded our expectations. I highly recommend partnering with them!
See moreThe inconvenient truth: products break exactly when you need them most. School projects, work deadlines, special events - we turn these timing disasters into customer loyalty wins.
Our dynamic coverage platform extends protection across numerous product categories, providing flexible solutions that adapt to your inventory and customer needs. Primary coverage areas:
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We believe every question deserves a thoughtful answer. Start with these frequently asked items, then connect with our expert team for comprehensive support.
Protection plans create a win-win scenario that strengthens your entire business. First, you generate incremental revenue with zero product costs - it's pure profit margin improvement. Second, offering protection actually increases customer confidence in your products, boosting conversions by up to 15% and average order values by up to 14%. Third, you differentiate from competitors while building stronger customer relationships. Protected customers stick around longer (up to 16% higher retention) and leave better reviews because they feel secure in their purchases. It's like adding an insurance policy to your customer relationships.
SureBright provides comprehensive coverage across all US states and Canadian provinces with full regulatory compliance and established service networks. International expansion is planned for late 2025, starting with English-speaking markets including the UK, Australia, and New Zealand. Our technology platform is built for global scalability, but each new market requires establishing local regulatory compliance and service capabilities. We're excited about international growth and welcome discussions with potential partners in new markets.
Yes, customers have 30 days post-purchase to decide on a warranty. For online purchases, we send a unique link via follow-up emails that simplifies the buying process - it works even if initially skipped at purchase. Check your emails, including spam/junk folders. For in-store purchases, customers can contact us or the retailer directly.
SureBright supports virtually every sales channel through flexible integration options. Online merchants benefit from product page displays, cart add-ons, checkout integration, and post-purchase communication links. Physical stores can use point-of-sale integrations like Shopify POS, draft orders for later completion, or our dedicated merchant portal for manual warranty sales. Multi-channel merchants can maintain consistent warranty offerings across all touchpoints while managing everything through unified reporting and administration.
Once you file a claim, our adjudicator reviews it according to your warranty plan terms. If it's valid, we either repair or replace your product. When neither is possible, we refund you the equivalent of what you paid for the product. The repair process depends on your product and location - we might come to you, ask you to visit a repair center, or arrange shipping (which we cover).
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