Building lasting customer relationships across the state through superior warranty coverage and accident protection
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Earn more on every transaction without any spend
Upto 14% higher Average Order Value and 16.5% better retention
SureBright has been an absolute game-changer for our business. When we transitioned from our previous warranty provider, we weren't just looking for a replacement, we needed a true partner. SureBright delivered and then some. From day one, their team has been nothing short of fantastic, responsive, professional, and genuinely invested in our success. One of the most impressive results we've seen is the dramatic increase in our warranty attachment rate, which now consistently hovers around 40–50%. That's not just a boost in numbers, it's a clear reflection of how well SureBright has positioned their offering and how much our customers trust the coverage.
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The leadership team at SureBright has been amazing to work with. They've streamlined every aspect of our product protection offering—from setup to the post-purchase experience—making it seamless for both our team and our customers. We're thrilled to report a 25% attach rate, which has far exceeded our expectations. I highly recommend partnering with them!
See moreThings go wrong at the worst possible moments - devices fail, items break, accidents occur. Our rapid, precise solutions transform frustrating incidents into surprisingly positive outcomes.
From electronics to appliances, our extensive protection portfolio covers virtually every product your customers love, delivering unwavering confidence and peace of mind throughout their ownership journey. We specialize in:
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No question is too big, small, or complex for our dedicated support team. These popular FAQs get you started, but we're here for whatever else you need to know.
SureBright has straightforward requirements designed to ensure program success. Your products should have basic manufacturer warranties (typically 3 months to 1 year) to establish baseline quality and reliability. Revenue thresholds range from $100K to $1M annually depending on your product categories - electronics and appliances typically require lower thresholds than other categories. These requirements ensure sufficient transaction volume for meaningful warranty revenue while guaranteeing good customer experience. We also consider factors like product mix, average order values, and growth trajectory when evaluating partnerships.
Warranty activation is impressively fast, with most e-commerce platforms (Shopify, WooCommerce, BigCommerce) going live within two business days of completing onboarding. Standard platforms benefit from pre-built integrations that accelerate deployment. Custom websites or independent platforms may take up to two weeks depending on integration complexity, but even these implementations are much faster than industry standards. We prioritize quick activation because every day without warranties is lost revenue opportunity.
Not at all. SureBright's hands-off approach means we manage every aspect of warranty operations without requiring merchant involvement. We automatically update warranty offerings as your inventory changes, handle all customer service, process claims, manage regulatory compliance, and maintain financial administration. While you can choose to be involved in strategic decisions, day-to-day warranty management requires zero effort from your team. This intentional design allows you to focus entirely on core business activities while earning warranty revenue without operational disruption.
You can file a claim in two easy ways: log into our Customer Portal and file a claim with just a few clicks, or contact us directly via email, call, or chat and provide the details. When you buy a warranty, we send you all the coverage details including step-by-step instructions for filing claims.
Yes, you can cancel your plan within 30 days of purchase for a full refund. After 30 days, you'll receive a pro-rated refund. Note that if you've already filed a claim, the refund calculation may differ. Terms may vary by coverage plan, so check your specific coverage details.
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