Protect products, brand reputation and bottom line against life's uncertainties with accidental warranties

Accidents happen, products break. But it doesn't need to hurt your bottom line or customer experience.
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SureBright's accidental warranty protection creates a win-win: peace of mind for customers and a new revenue stream for you.

Schedule a demo

A win for your margins and your customers

Add a new revenue stream and lower your costs with SureBright’s effortless, plug-and-play extended warranty plans—while your customers enjoy total peace of mind. A true win-win.

Earn more on every transaction

20.2% Customer Opt in for warranty

14% higher Average Order Value

12% increase in customer conversions

16.5% more customers retained

Simple solution requiring no extra effort from you

Better post-purchase experience

Less hassle for customer facing teams

Turn negative reviews into 5-star testimonials

Calculate your revenue share earnings

Takes 30 seconds

Accidents are inevitable. Losing customers isn’t.

When accidents happen to your products, many a times customers blame the brand—not themselves or circumstances. Without protection, these negative experiences lead to returns, refunds, poor reviews, and lost business.
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SureBright's accidental warranties help you do better, way better.

50%

Products face at least one failure incident within the first 2 years

33%

customers blame retailers when products break

What do accidental warranties cover?

Drops & Impacts

Coverage against accidental cracks, dents, and structural damage from dropping or impact.

Screen Cracks

Repairs or replacements for cracked, shattered, or damaged screens and displays.

Liquid Damage

Protection against spills, submersion, and liquid contact that affects product functionality.

Heat & Cold Damage

Protection against damage from exposure to extreme temperatures outside normal operating ranges.

Power Surges

Coverage for damage caused by unexpected electrical surges and power fluctuations.

Pet Damage

Coverage for damage caused by pets including chewing, scratching, and other pet-related accidents.

and more

Includes everything covered in extended warranty.

Why top brands chose us?

SureBright makes it effortless to offer product protection with AI-powered automation, fully customizable plans, and a simple setup. Whether you sell online or in-store, our platform gives you complete control, full transparency, and 24/7 support—so you can focus on growing your business while we handle everything warranty-related.

Maximum
profits for you

Highest warranty conversion rates in the industry at ~20%

High revenue sharing for you

Affordable pricing for customer

Takes 10-minute setup. Zero ongoing work.

Rapid integration across all upsell channels including – emails, product registration, calls and more.

Ready to install apps on 10+ eCommerce platforms.

Easy setup available on websites, marketplaces, in-store POS and telesales.

Customized UI to match your brand with zero tech effort

Tailor purchase flow and coverage terms to your exact needs.

You don’t need any technical knowledge, coding skills or operational expansion to offer warranties through your store.

Gen AI powered product qualification

Get accurate coverage and pricing that updates with your inventory. Instantly support unlimited product SKUs—with zero effort on your end.

Geo fenced reach

Offer coverage across entire North America or select specific regions.

One partnership for all your needs

We cover 60+ product categories, helping businesses expand growth across the entire North America.

Unified merchant portal

Track all sales in one
place,  maintain full transparency, and keep 100% control.

24x7 Support

Dedicated account manager

99% of the issues fixed in 24 hours

Reliable for customers, rewarding for merchants

500+

Brands

10B$

Product value protected

5

Rated 5 of 5 on Shopify

As an eBike retailer, offering extended warranties is a huge selling point for our customers, and SureBright has made it incredibly easy to set up. The app integrates seamlessly with our store and lets us offer protection plans without any extra hassle.

Yotobike

The leadership team at SureBright has been amazing to work with. They've streamlined every aspect of our product protection offering—from setup to the post-purchase experience—making it seamless for both our team and our customers. We're thrilled to report a 25% attach rate, which has far exceeded our expectations. I highly recommend partnering with them!

Wamatech

Worked with Yu Hei and Sanket in integrating SureBright into our store. We came from CPS Warranty because their customer service was not great. SureBright was very easy to work with, and very communicative. I had quite a few demands for ensuring that the customer experience was a positive one, and they had no problems meeting them. They were also able to bend some of their warranty policies to match ours. So far so good!

Levy Electric

How it works

Simple plug and play solution that never requires any extra effort from you or your customers.

Schedule a demo

Our dedicated team of onboarding specialists ensure that you find the perfect offering for your customers.

Complete onboarding

Set the ball rolling by installing our app or plugin in your tech stack. No technical/coding experience needed.

Enjoy the revenue and customer experience boost

We deliver on what we promise for you and your customers. Your bank statements will start looking even more attractive.

Integrating SureBright is quick, easy, and stress-free. Whichever ecommerce platform, website, marketplace, or offline location you do business in, we guarantee a seamless integration.

See how warranties will look on your website

Simply enter a product URL from your ecommerce store to experience how extended warranty options will display on your site.

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Example

How does our claims process work?

Life happens - products break, malfunction, or get damaged when customers least expect it. With quick, accurate resolutions, we turn unfortunate situations to delightful experiences.

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Amy purchases a customized e-bike with a warranty

SureBright instantly sends confirmation email to Amy with details of accidental warranty plan, coverage and claims process

Her e-bike’s motor malfunctions

Lisa files an online claim with SureBright in less than 2 minutes

Repair scheduled

SureBright provides repair

Lisa’s e-bike gets restored to mint condition

Why you should consider offering accidental warranties?

Scope

With Accidental Warranty

Without Accidental Warranty

Zero out of pocket expense for repairs and  replacements for you or customers

Single-click revenue driver that never requires any extra effort

Increased customer confidence in your brand

Lower purchase hesitation

Boost to sales and profitability

Better post-sales experience

Higher customer loyalty & retention

FAQs: Everything you need to know

Got questions? We’ve got answers! Explore our frequently asked questions to learn more about SureBright’s coverage, claims process, and how we help protect your purchase.

What are the typical attachment rates for accidental protection plans?

Attachment rates for accidental protection plans can vary by product category and sales channel, but our merchants see an average of 20.2%. For your specific business, the actual rates may be even higher when plans are presented seamlessly at checkout or bundled with products.

Can I customize which products offer accidental protection?

Yes, you have full control. SureBright allows you to tailor warranty and accidental protection offerings by product category, brand, or even specific SKUs. This flexibility ensures you can match coverage to your product mix and customer needs, maximizing both appeal and profitability.

Do I need to hire additional staff to manage the warranty program?

No training is required. SureBright handles all aspects of claims and customer support. Your staff can be as involved as you wish, but the program is designed to run seamlessly in the background, allowing you to offer comprehensive protection with minimal effort or disruption to your team.

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