Grow your

revenue with warranties on autopilot

Running WooCommerce means you're technical. Calculate what 20%+ attach rate actually means for your profits.
Earn high revenue share
No extra work
20%+ attach rates
We only win when you win
See ROI before you install
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Trusted by 500+ brands and buying groups

Why WooCommerce merchants switch to SureBright (and never look back)

We make it simple: you earn more warranty revenue, customers get premium protection, everyone wins. Here's the breakdown-

Highest profit generating warranty program in the industry

Increase in warranty conversion rate icon

Highest warranty conversion rates in the industry at ~20%

High revenue sharing for you
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Affordable pricing for customer
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Effortless product qualification powered by Gen AI

Get accurate coverage and pricing that updates with your inventory. Instantly support unlimited product SKUs - with zero effort on your end.

One partnership for all your needs

We cover 60+ product categories, helping businesses expand growth across the entire North America.

24x7 Support

Dedicated account manager

99% of the issues fixed in 24 hours

Simple 10-minute setup

Native WooCommerce integration- live in 10 minutes, profitable in hours

Zero maintenance effort. No additional hiring.

Once integrated, you never need any additional effort or bandwidth to manage warranty sales. Super-powered profit growth on auto-pilot.

Geo fenced reach

Offer coverage across entire North America or select specific regions.

Customized UI to match your brand with zero tech effort

Tailor purchase flows and coverage terms to your exact needs.

Surebright widget with customized UI

You are always in control

Start small, scale as you go.

Set your own prices.
Enable different warranties on different products.

Scale warranty revenue across every store and checkout lane

Connect to your current POS and watch warranty sales take off. Effortless checkout integration, immediate customer coverage, and consolidated reporting for all your stores.
Zero setup fees, zero transaction costs, maximum profit
Omnichannel warranty tracking in one unified platform
Zero learning curve: employees start selling immediately
Zero setup fees, zero transaction costs, maximum profit
Omnichannel warranty tracking in one unified platform
Zero learning curve: employees start selling immediately

Full visibility, total control, zero surprises

Merchant Portal

Track everything- warranty sales, profits, attach rates and more, through our super-intuitive merchant portal
Analytics and dashboard
Track warranty sales, attachment rates and profits
View and download billing Invoices
Multiple payment methods- Credit/Debit Card, ACH, PAD

Merchant Portal

Track everything- warranty sales, profits, attach rates and more, through our super-intuitive merchant portal
Analytics and dashboard
Track warranty sales and attachment rates
View and download billing Invoices
Multiple payment methods- Credit/Debit Card, ACH, PAD

Customer Claims Portal

Self-serve customer complaints portal, that prevents additional burden on your support team. Customers can simply file their claim by logging into- customer.surebright.com
File claim
Customer can track claim status and updates

Customer Claims Portal

Self-serve customer complaints portal, that prevents additional burden on your support team. Customers can simply file their claim by logging into- customer.surebright.com
File claim
Track claim status and updates

Product protection for every need

Extended warranty

Covers mechanical, electrical failures, and more, beyond the manufacturer’s warranty, offering your customers peace of mind for years to come.
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Accidental warranty

Covers everyday accidents like product drops, liquid spills, and other mishaps. Plus, everything else covered in Extended Warranty.
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Shipping protection

Protect packages from your warehouse to customer’s doorsteps. Coverage includes package loss, damage, porch piracy and more.
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Whole system warranty

One comprehensive warranty for the entire custom installation setup. No coverage gaps. No confusion. No hassle.
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How it works

Onboarding Journey

1
Schedule a Consultation
Our onboarding experts help you find the ideal warranty solution for your customers.
2
Approve Collaborator Request
We help you deliver a seamless tech and design experience that exactly matches your brand.
3
Enjoy your profits
Dependability drives profit. We deliver on every commitment, and your bank account reflects the difference.

Comprehensive guides that help you at every step

In addition to (not a substitute for) our famed 24x7 support service

Onboarding Guide Links

SureBright App on Shopify App Store
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Collaborator Code
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Accept Collab Request
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Access for Shopify Plus
View
If the store is unwilling to grant collaborator access. They should enable the Shopify Theme App extension
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How to Use Guides

Warranty Sale using SureBright POS Extension on Shopify POS App
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Draft Order Extension
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Unfiltered success stories from the merchants who live it daily

500+

Brands

20.2%

Avg warranty conversion with a range of 10-64%

10B$

Product value protected

SureBright has been an absolute game-changer for our business. When we transitioned from our previous warranty provider, we weren't just looking for a replacement, we needed a true partner. SureBright delivered and then some. From day one, their team has been nothing short of fantastic, responsive, professional, and genuinely invested in our success. One of the most impressive results we've seen is the dramatic increase in our warranty attachment rate, which now consistently hovers around 40–50%. That's not just a boost in numbers, it's a clear reflection of how well SureBright has positioned their offering and how much our customers trust the coverage.

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40-50%

Attachment Rate
Switched from a competitor

SureBright's Extended Warranty app is very easy to use and set up. It takes just a few minutes to get started. They custom-built the UI which fits right into our store's design. Plus, the support team is really helpful if you need anything.

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Few minutes setup
Custom-built UI fits design

The leadership team at SureBright has been amazing to work with. They've streamlined every aspect of our product protection offering—from setup to the post-purchase experience—making it seamless for both our team and our customers. We're thrilled to report a 25% attach rate, which has far exceeded our expectations. I highly recommend partnering with them!

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25%

Attachment Rate
Exceeded expectations

SureBright's extended warranty app has helped us significantly improve our game. These folks really know their stuff, and it shows in how they've set everything up for us. They've got all our bases covered - from our own stores to our dealer network, and email/sms, each with its own unique requirements. The online experience is spot-on too - it converts well without being overly aggressive. What really sets them apart is their technical expertise, dedication and response times to make things work. After dealing with a warranty provider that couldn't get it right, SureBright came in and nailed it.

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Switched from a competitor
Converts well, not aggressive

Surebright is great. Easy setup, great support team with quick response time and working resolutions. A+ Company

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So far so good. Amazing service with everything from implementation to pricing and whatnot. Have not dealt with a claim or anything, but they say we won't have to anyways. Considering that to be true, 5 star review at this point.... Would recommend.

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5 star

Review
Claims handled automatically

I switched to Surebright from another provider a few months back, and it's been a great experience so far. The setup process was smooth, and their support team is always there when you need them. After launching, I requested some tweaks in the app, and they were delivered in just 4 days. Thank you guys!

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4 day

feature delivery
Switched from a competitor

SureBright's extended warranty app has been a great addition to our store. The setup process was incredibly easy and took only 5 minutes of our time. Their support team has been consistently responsive and helpful. They even helped us in experimenting with retail pricing for warranties. They went above and beyond by resolving an issue we were experiencing with another app within hours.

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5 minute

Setup time
Went above and beyond

We've been collaborating with SureBright Extended Warranties for a considerable period, and their support has been outstanding from the get-go. Right from our first interaction through to continuous assistance, communication has been a breeze. They're always on hand, offering a delightful experience whenever we reach out. Their assistance in integrating their offerings into our online platform was smooth and efficient, plus they've taken proactive steps to aid in enhancing our sales.

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Long-term collaboration success
Proactive sales enhancement

Choosing SureBright for our warranty offerings was a no-brainer. Setting up the app took only 5 minutes, and their team was incredibly supportive, always ready to answer our numerous, detailed questions with patience and clarity. They made themselves available whenever we needed, which was invaluable for us as newcomers to this type of service. We had tried talking with a competing service for warranties but their bar for entry was vague and selective. Not the case we've SureBright. They've been very welcoming, patient, have really gone above and beyond with our requests. We're already seeing great customer responses and a steady increase in warranty purchases, showing it's a very low-risk move.

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5 minute

Setup time
Competitor had vague requirements

Worked with Yu Hei and Sanket in integrating SureBright into our store. We came from CPS Warranty because their customer service was not great. SureBright was very easy to work with, and very communicative. I had quite a few demands for ensuring that the customer experience was a positive one, and they had no problems meeting them. They were also able to bend some of their warranty policies to match ours.

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Switched from CPS Warranty
Flexible policy matching

As an eBike retailer, offering extended warranties is a huge selling point for our customers, and SureBright has made it incredibly easy to set up. The app integrates seamlessly with our store and lets us offer protection plans without any extra hassle. The support team is phenomenal—always responsive and ready to help with any questions. If you're in the eBike industry or any high-ticket items, this is hands down the best app for adding extended warranties.

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Best app for eBikes
Seamless integration, no hassle

So far we are extremely happy with the service and outcome. The design blends well with our site and we are thrilled with the amount of people that choose an extended warranty couple with their product purchase. Highly recommend for those selling products that could benefit from extended warranties as it is a great opportunity for additional revenue and or provide peace of mind to your customers.

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High warranty selection rate
Design blends perfectly

What can i say amazing collaboration experience with Yu of Surebright. From initial video call to execution took less then 2 weeks. Matches my site beautifully looks totally native. Will use them for my B2B aspect of my business as well.

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2 week implementation
Looks totally native

Great Service! We have used SureBright for a couple months now and everything has been smooth and mostly worked as intended. A couple of small hiccups have been addressed promptly by the devs and fixed. Customer service is helpful and prompt. Highly recommend this service and app.

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Months of smooth operation
Hiccups fixed promptly

Yu was amazing, helpful & quick in responding to all our queries. Surebright is an easy to use and perfect for our furniture/mattress business. Highly recommend.

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Great app to use to grow your business and earn trust from your customers. Easy to use and a great team with clear communication at all times.

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Great experience working with the SureBright team to get everything up and running. They handled the integration quickly and we're now offering our customers more value while increasing our revenue. Highly recommend!

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Increasing revenue immediately
Quick integration handling

Excellent application thus far, their team added everything to our site and it works seamlessly. Looking forward to using it going forward. Excellent communication and service!

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SureBright provided a hands-on, white-glove experience, making setup quick and easy. Adding shipping insurance was just as seamless as product protection.These services have become meaningful revenue for our overall business.

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Meaningful revenue stream
White-glove experience

Easy Integration, great customer support, highly recommend!

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Surebright is a very easy app to install, and working with the Surebright team is a breeze. They are very helpful and friendly. They will help you through the entire process and help you make changes to make the app work with your site. They match the app to your site, which is very nice. It matches your theme. I recommend this app to anyone looking for a warranty program.

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Easy app installation
Matches site theme perfectly

Surebright Product Protection is an incredible add-on for the lodge brand and for the added protection and peace of mind the protection provides for the lodge customers. The seamless Shopify integration plus the outstanding support from the Surebright team makes this a must-have for any merchant looking to boost sales and build trust.

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Must-have for merchants
Seamless Shopify integration

I've been working with them for several months & already seeing good results. Yu has been awesome to work with.

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Iceology Cold Plunge is thrilled to partner up with SureBright to offer our customers an extended warranty. It was a pleasure working with Yu to make this partnership possible. Our company thanks you for your professionalism and quick response.

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Awesome customer support! Best change I made to my extended warranty provider!

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I added it to my Shopify store recently, and it's made a huge difference. Setting up different warranty options was super easy, and it covers pretty much everything my customers might need. Plus, the best part? I didn't have to lift a finger - they handled everything and even made it match my store's style. If you want to give your customers peace of mind and make managing warranties a breeze, this app is a lifesaver.

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Made huge difference
Zero effort required

Easy to setup, great support, and great value added for our customers

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We've recently integrated SureBright to offer extended warranties for our e-bikes, and we're thoroughly impressed with the experience. Onboarding the app was incredibly smooth; they managed everything seamlessly, sparing us from any technical complexities. It made buying warranties a walk in the park for our customers. What truly sets SureBright apart is their exceptional customer service - quick responses and super helpful. Their service and platform are truly top-notch.

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Incredibly smooth onboarding
Top-notch service platform

SureBright has been a fantastic addition to our Shopify store! The app is incredibly easy to use and has made offering extended warranties a breeze. They've been amazing to work with and made additional changes on our behalf. Highly Recommended!

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Fantastic Shopify addition
Made custom changes

Adding SureBright was super easy. They got everything set up smoothly, and their support team was super helpful. They customized the look to match our store's theme, making it easy for customers to buy warranties.

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Super easy addition
Customized theme matching

We have been wanting to offer extended warranty to our customers for some time and wanted to work with the right company. After checking many companies, we came across Surebright and couldn't be happier to work with them. They installed and configured the Surebright Warranty app on our website, and I'm thrilled with the experience so far. What truly sets this app apart is its amazing customer service and easy to use platform for both instore and online sales.

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Checked many companies first
Works instore and online

We recently uploaded SureBright to provide extended warranty for our Shopify independent website products, Launching the application went very smoothly; They seamlessly manage everything, shielding us from any technological complexity. It makes our customers feel at ease when purchasing warranty. What truly sets SureBright apart is their excellent customer service - seamless integration

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Very smooth launch
Customers feel at ease

Comprehensive protection across 60+ categories

From the smallest gadgets to the biggest backyard machines, we've got protection plans ready. Give your customers peace of mind across your entire catalog.

Better margins. Happier customers. Smarter growth.

Scope

With SureBright

Without SureBright

Turn on warranty revenue with one click- no setup fees, pure profit
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Install in minutes with zero tech effort
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Customized UI that exactly matches your brand
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Auto-mapping products with
warranty plans using advanced AI
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Zero upfront costs or hidden fees
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Works with all your favorite business apps and tools
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Track every dollar in real-time
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Grow your customer ratings like never before
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What's your warranty upside? Find out in 45 seconds.

The hidden goldmine big box retailers never brag about. Answer 6 questions in under a minute to see it for yourself.

Calculate your revenue share earnings

Got questions? Happy to answer!

We are always happy and available to answer your questions. For convenience here are some commonly asked questions, though feel free to reach out to us if you've got more.

Where will warranty offers show up on my WooCommerce site?

Right where your customers make buying decisions. Warranty options appear cleanly on product pages, placed just above the "Add to Cart" button so they're impossible to miss. Shoppers can click "What's Covered" under the SureBright logo to view full terms in an intuitive pop-up- no clunky redirects or confusing fine print. The whole experience is designed to feel like a natural part of your store, not a clunky add-on. Want to see it live? Visit surebright.com/demo/merchant for a walkthrough.

Does SureBright give me visibility into warranty sales and earnings?

Absolutely. Once you're onboarded, you'll get access to a custom merchant dashboard where all your warranty data lives. Track policies sold, revenue generated, attach rates, and trends over time- all from one streamlined interface. No digging through WooCommerce analytics or piecing together reports. Just clear, actionable insights whenever you need them.

Will SureBright integrate well with my other WooCommerce plugins?

Yes. SureBright is built to coexist with your existing WooCommerce environment- whether you're running page builders, payment gateways, marketing tools, or custom code. We've prioritized compatibility from the ground up. If you're using a plugin that's mission-critical and want peace of mind before installing, drop us a line at support@surebright.com. We'll confirm compatibility on the spot.

What does offering warranties say about my brand?


It says you stand behind what you sell. Warranties tell customers you're confident in your products and committed to their satisfaction long after checkout. That kind of signal elevates your brand perception-you're not just moving inventory, you're building relationships. Customers notice. They trust brands that offer protection, and that trust translates into loyalty, higher cart values, and a reputation that outlasts your competitors. It's one of the simplest ways to position yourself as premium without changing a single product.

What warranty attach rates should I be aiming for?

Industry standards hover around 5-15%, but WooCommerce stores using SureBright consistently see 20%+ from day one. High-value items and electronics can push even higher. The secret? Seamless integration and smart positioning. When warranties feel effortless to add and the value is crystal clear, customers say yes. Our platform removes friction at every step, which is why our merchants outperform averages. Done right, warranties aren't just an add-on- they're a revenue engine.

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